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Unlock the best deals for your old vehicle with our trade-in evaluation service.

Drive Smarter
Drive Cleaner
Embrace the Future of Mobility
Zero Emissions
Seamless Acceleration
Whisper-Quiet Operation
Say goodbye to the gas pump and hello to a greener and more sustainable driving experience.

Unleash Confidence on the Road
Experience the affordability and value of a Certified Pre-Owned Toyota today and embark on a journey filled with comfort, style, and trust.
Our Reviews
I bought a new Tacoma from Haley yesterday. I had no intention of buying a new truck. I only went to get my current Tacoma serviced. Iāve bought a lot of vehicles in my 65 years on this planet and never was as smooth and non stressful than this. Kudos to Larry, the salesman, for making the whole process an enjoyable experience
WJ Altizer has been the utmost professional. We had a great experience and will purchase from him in the future
Anthony McCain was very nice and helpful. Definitely ask for him when youāre here to purchase a vehicle.
Dylan and WJ were very helpful and accommodating! Everyone there was nice and happy to work with us.
I got more than I asked for and everything I wanted. Iām a happy boy.
Dylan is great!!! If youāre looking for a car, heās the one to go see!!!
Just purchased a 2025 Prius with the help of WJ Altizer and a new employee, Tyler. Very smooth process and WJ made sure everything was right when I drove off the lot. He also told me that he would help me with any questions I might have in the future. I do have a caveat for cheapskates like me: The new Priuses have settings for Android or iPhone options, which I found out incur charges from your cell carrier after a 30 day trial, so beware. Your phone will work fine with the Toyota system for no extra charges.
So I just want to start off by saying that Haley Toyota is one of the most caring and best dealerships I know. I am a repeat customer and wanted to trade in for a bigger truck. I went with a GMC and was so happy with the customer service I received. Though after I took it home it started showing signs of the transmission going bad. So I took it back and when they said they would take care of me, they absolutely did. They did everything they could to find me a nicer and more suitable truck. Chad Baker was excellent in selling me a tundra, and the managers were wonderful to work with through this whole experience. I honestly could not recommend a place better than Haley Toyota. Best dealership around, truly!
Easy to schedule the appointment. In my service request, I noted that I would wait for the car but needed to leave by a certain time and that was met. I was informed of a recommended service that seemed reasonable, and they fit that into the timeframe.
Loving my 2025 Toyota Rav4 XLE! Had the best sales person, Dylan Carr, who is a wonderful asset to Haley in Roanoke!
Salesman Anthony McCain took good care of me at Haley Toyota (Roanoke) making the process of buying a vehicle smooth, seamless and a joy. If you need a good salesman whoāll tell it to you straight hit him up at Haley Toyota in Roanoke. This is my 4th vehicle with them and they always take good care of me!

Haley Toyota: Your Trusted Toyota Dealer In Roanoke, VA
Visit Our New Toyota Dealership Today
Our Toyota dealership team is proud to offer the entire Toyota lineup to our customers. The vehicles we have for sale are efficient, stylish, and equipped with cutting-edge safety features that provide you a sense of security as you travel in Roanoke, VA.
The Toyota lineup is diverse. It includes spacious SUVs like the RAV4 and the Toyota Sequoia, a three-row beast that can tow up to 9,520 pounds when properly equipped. You can also find sedans with incredible gas mileage, such as the Toyota Corolla. If you need muscle for the job site, the Toyota Tundra is a superb option. The Tacoma is a smaller truck great for those who want utility and more maneuverability.
We are always happy to help drivers near Salem, VA, decide which of our new Toyota cars, SUVs, and trucks is the right fit for them and their needs. As we shall discuss in more detail below, our finance team will then help you try to secure a low-rate loan or leasing plan for the car you select. Visit us today for your Toyota test drive.
Our Used Car Dealership Near Salem, VA
In addition to new vehicles, our Toyota dealership stocks used cars of various makes and models. We offer these automobiles in order to provide the best possible selection to drivers in Roanoke, VA. Please stop by our store to check out our inventory of used vehicles for sale that is regularly updated.
Some drivers appreciate the value offered by used vehicles but desire additional peace of mind. Our certified pre-owned Toyota vehicles have been thoroughly inspected, come with manufacturer-backed warranty coverage, and have 24-hour roadside assistance.1
We Are a Certified Toyota Service Dealership
Our Toyota dealer is home to a professional, efficient service center in addition to a sweeping inventory of new and used vehicles. Our technicians have worked on Toyota vehicles for many years; they are extremely knowledgeable on how to keep your car in excellent condition. Whether you need routine service or more intense repairs performed, our team can handle the job.
When you work with our certified Toyota service department, you can expect friendly and transparent service. We can perform many routine maintenance tasks quickly and for a fair price, including:
- Oil changes
- Brake pad and rotor replacement
- Filter swaps
- Fluid checks and top-offs
- Vehicle inspections
OEM Toyota Parts Dealer Near Blacksburg, VA
Vehicle components go hand-in-hand with automotive service. We provide our customers with the parts they need to repair or upgrade their car. Whether you're searching for a new fan belt or want to get a flashy set of wheels, our OEM Toyota parts dealer team is ready to help.
There are several reasons to purchase OEM parts instead of third-party components. Universal parts might not fit perfectly, which can lead to more wear and tear over time. Toyota components, on the other hand, are designed for your vehicle alone. Please visit us in Roanoke, VA, for OEM Toyota parts for sale.
Toyota Lease & Finance Dealer
Our Toyota dealership finance center is dedicated to finding low-rate financing and leasing options for our customers. We want qualified drivers who desire a fresh ride near Blacksburg, VA, to have a chance at affording a new or used vehicle.
Financing and leasing offer different paths to the front seat of an automobile. When you purchase a car outright, you'll typically apply for a loan and then make monthly payments until you own the vehicle. Building equity over time is an appealing part of purchasing.
When you lease, on the other hand, you get to drive a brand-new car without signing up for a long-term commitment. You essentially rent it, which means that you do not have to worry about long-term maintenance, and you can upgrade to a newer car more often. Leasing is also great for drivers on a budget since monthly payments are generally lower than those associated with financing.
Please reach out to the finance and lease department at our Toyota dealership in Roanoke, VA, today to learn more about how we can help you start driving the automobile you've always wanted. All of us look forward to doing honest business with you.
1From date of Toyota Certified Used Vehicle (TCUV) purchase. Covers most services, including flat tires, lockout service, jump starts, fuel delivery up to 3 gallons, no more than 2 times per month, and towing for mechanical breakdown or collision recovery to the nearest Toyota dealership, except alternative fuel vehicles, including electric and fuel cell vehicles, which may be towed to an authorized charging or fueling station. Services provided exclude any parts required. Program available in continental U.S. and Canada. Restrictions and exclusions may apply. See TCUV Warranty Supplement for details.